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PhotoChute

Web-app for professional photographers to manage photo shoots, share with their customers and sell products. Designed at ELEVATION.

Branding

I named and branded the new identity using Adobe Illustrator and Photoshop.

User Experience Design

I designed the experience based upon feedback from the professional photography community.

User Interface Design

I designed the entire application interface using Photoshop, HTML and CSS.

Front-end Development

I coded the custom web application from scratch using HTML5, CSS3 and jQuery.

Interfaces for complex tasks

Brand journey

An early, fun concept heavily leveraging lighting and a paper skeuomorphism.

A more professional concept that talks business while remaining playful.

The final brand mark strikes the right balance of playfulness, professionalism and color.